Located in the old industrial area of Fitzroy, this project is a conversion of a gritty 250m2 brick warehouse into a stunning family home. Comprising of intimately scaled family spaces and vast entertaining voids, it was the winner of 2016 Australian Interior Design Award for Residential Design.

Proudly built by Guild.

Design by Architects EAT

Where old meets new

Projects of this nature can be viewed as a challenge. But to us they're a wonderful opportunity to create a new beginning for a building with a long history. 

Built inside the iconic MacRobertson chocolate factory in Fitzroy, Melbourne – the loft was the product of constant refinement along the way. “When building with history like this, we made a lot of adjustments to take advantage what was found during the construction” said Architects EAT. The heritage-listed factory was first subdivided in the mid ’80s and then again in the mid ’90s. “The building came with a fair bit of history. The new owners, and the residents that form the Body Corporate are quite passionate about maintaining its integrity.”


The building came with a fair bit of history. The new owners and the Body Corporate are quite passionate about maintaining its integrity.

For the Guild team on site, building inside the existing shell of a warehouse within a high-density inner-city location, and with no access to a crane meant plenty of exercise. But it was well worth it. Historical discoveries were common – secret doors and hidden fire alarms were just a couple of examples we came across during construction. In order to maintain the authenticity of the site’s industrial past, it meant us working to keep the original bricks, timber columns, existing steel beams and roof structure in place. The highlight? Incorporating the vast steel window frames and magnificent suspended walkway.

“Fitzroy Loft was full of challenges. But the outstanding result is testament to the quality architecture and interior design, and the hands-on commitment of our Guild team. We were proud to play our role in making The Fitzroy Loft a reality. ”

~Kerry Edwards, Guild Director/Builder